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DiDi Max Launches in Melbourne

Melbourne, welcome to DiDi Max, your new value-for-money 7-seater rideshare service coming to town on October 18 2019. And who’s better to introduce our new service than Melbourne’s most loved Max, AFL footballer Max Gawn?

Check out our latest launch video below, in which the charismatic 2.08m-tall Melbourne Demon is featured in the reenactment of the greatest ‘Maximus’-of-all-time advert promoting the launch of Max’s Day. 

What is Max’s Day? 

Is your name Max? If so, lucky you! You get free rides to the value of $30 over four consecutive Saturdays. You can thank your Mum and Dad later. Just keep an eye out for our push notification on the DiDi-Rider app.

That’s a $30 DiDi Max ride voucher for 4 Saturdays from October 19.

The 4 Max’s Days are:

  • Saturday October 19
  • Saturday October 26
  • Saturday November 02
  • Saturday November 09

Click here for the Terms and Conditions of Max’s Day.

What if your names not Max? You can still get in on all the fun in our #DiDiMaxChallenge. 

We’re challenging Melbournians to find their “Max-s” in life. 

Max is ubiquitous, it could be your favourite movie star,  a nostalgic childhood favourite treat or living life to the MAX. Simply share your Max related content on Instagram with the hashtag #DiDiMaxChallenge and tag us @didiaustralia for your chance to win a $30 DiDi ride voucher, every week! Click here for more info on the #DiDiMaxChallenge.

And for those of who who are a little bit camera shy, all riders can use the code TRYMAX for 15% off your first DiDi Max ride! 

Spread the word because on top of the sign up pack, all new DiDi users get a bonus 5 rides at 50% off ($15 cap) on DiDi Max for two weeks after its October 19 launch. 

That’s all from us, we’ve MAXed out on our content. 

Safe Travels,

DiDi Australia